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Privacy Policy

This Privacy Policy describes how Silvertek Management LLC (“Silvertek,” “we,” “us,” “our”)
collects, uses, discloses, and protects information when you:

  • Visit our website at silvertek.us (the “Website”), and/or
  • Use our CentaraCare software applications and related services hosted at centaracare.us (including subdomains and modules such as admission workflows)

1. Scope and Who This Policy Applies To

  1. This Policy applies to:
    1. Website visitors;
    2. Individuals who submit inquiries via our forms;
    3. Authorized users of CentaraCare (e.g., facility representatives, staff users, responsible parties, residents/patients depending on module access).
  2. Important: CentaraCare is typically used by skilled nursing facilities and related organizations, and may be configured and white-labeled for them.

2. Definitions

  1. “Personal Information”: Information that identifies, relates to, describes, or could reasonably be linked to an individual (e.g., name, email, device identifiers).
  2. “Customer Data”: Data submitted to CentaraCare by or on behalf of our customers (e.g., facility operational data and information about residents, families, staff).
  3. “PHI” (Protected Health Information): Health information regulated by HIPAA when handled on behalf of a HIPAA-covered entity.

3. Information We Collect

  1. Information You Provide to Us (Website)
    1. If you fill out forms or contact us, we may collect:
      1. Name, email address, company name, and message content (e.g., inquiry details).
  2. Information Collected Automatically (Website and Services)
    1. When you visit the Website or use CentaraCare, we may automatically collect:
      1. IP address, device identifiers, browser type, operating system;
      2. Log data (pages viewed, timestamps, referring URLs);
      3. Usage data (features used, clicks, session duration);
      4. Cookies and similar tracking technologies (see “Cookies” below).
  3. Information Processed Through CentaraCare (Customer Data)
    1. Depending on the modules your organization enables, CentaraCare may process Customer Data such as:
      1. Account and authentication information (usernames, role, facility affiliation);
      2. Operational and compliance workflow data (intake/screening steps, incident reporting metadata, audit logs);
      3. Resident/family communications and engagement data (where enabled);
      4. Documents uploaded into workflows (e.g., referral packets, forms, e-signatures, supporting documentation);
      5. System-Generated Indicators: Derived clinical and qualification states (e.g., qualification flags, risk indicators, and scoring) generated by the Services based on Customer Data.
      6. Potentially sensitive information (including health or incident-related information) as configured by the customer.
    2. CentaraCare modules are designed to support admissions, risk/compliance, operations, resident experience, and analytics workflows.

4. How We Use Information

  1. We use information to:
    1. Operate and maintain the Website and Services;
    2. Provide, configure, and improve CentaraCare modules and features;
    3. Authenticate users, manage access, and administer accounts;
    4. Respond to inquiries and provide customer support;
    5. Monitor for security issues, prevent fraud, and protect rights and safety;
    6. Perform analytics to understand usage trends and improve performance;
    7. Comply with legal obligations and enforce agreements.

5. How We Share Information

We may share information in the following circumstances:

  1. Service Providers: We may share information with vendors that help us operate our business (e.g., hosting, analytics, customer support, security monitoring). They are permitted to use information only to provide services to us.
  2. Customers and Authorized Users: CentaraCare is generally provided to organizations (e.g., skilled nursing facilities). Customer Data may be accessible to:
    1. The customer organization and its authorized users;
    2. Parties the customer configures (e.g., responsible parties or designated contacts) depending on module settings.
  3. Integrations: CentaraCare may integrate with third-party systems (e.g., EHR or operational platforms) as configured by the customer, to support workflow automation and data synchronization.
  4. Legal, Safety, and Compliance: We may disclose information if required to do so by law or if we believe disclosure is necessary to:
    1. Comply with legal process;
    2. Protect rights, safety, and security of our users, customers, or others;
    3. Investigate or prevent wrongdoing.
  5. Business Transfers: If Silvertek Management LLC is involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, information may be transferred as part of that transaction.

6. HIPAA and Health Data

  1. When CentaraCare is used by a HIPAA-covered entity (e.g., a healthcare provider) and processes PHI on its behalf, Silvertek Management LLC may act as a “Business Associate” and will handle PHI in accordance with:
    1. The applicable Business Associate Agreement (BAA) with the customer, and
    2. Applicable HIPAA requirements.
  2. In those situations, the customer’s HIPAA notices and policies govern how PHI is used and disclosed for treatment, payment, and healthcare operations. This Privacy Policy is intended to describe our general practices and does not replace a customer’s HIPAA Notice of Privacy Practices.

7. Cookies and Similar Technologies

  1. We may use cookies and similar technologies to:
    1. Keep you signed in (where applicable),
    2. Remember preferences,
    3. Measure performance and usage,
    4. Improve the Website and Services.
  2. You can control cookies through your browser settings. If you disable cookies, some features may not function properly.

8. Data Security

We use administrative, technical, and physical safeguards designed to protect
information against unauthorized access, loss, misuse, or alteration. However, no system can
be guaranteed 100% secure.

9. Data Retention

  1. We retain information for as long as necessary to:
    1. Provide the Services,
    2. Comply with legal obligations,
    3. Resolve disputes,
    4. Enforce agreements.
  2. Customer Data retention is typically governed by our contracts with customers and their configuration choices.

10. Your Privacy Choices and Rights

  1. Depending on your location and relationship to CentaraCare (website visitor vs. end user vs. resident), you may have rights to:
    1. Request access to or correction of your Personal Information, ii. Request deletion (subject to legal and contractual limitations),
    2. Object to or restrict certain processing.
  2. Important: If you are an end user accessing CentaraCare through a facility or organization, requests relating to Customer Data (including resident data) may need to be directed to the customer organization that controls the account and workflow.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post
the updated version with a revised “Last Updated” date. Material changes may be
communicated through the Website or Services where appropriate.

12. Contact Us

For questions or requests related to this Privacy Policy, contact us via the form
at: Silvertek Management LLC – Contact (silvertek.us/contact/)